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Bahia Success Story

The iconic Aubade collection speaks the language of love, conveying the art of love and seduction for years. We put the spotlight on this must-have piece of French lingerie which has become a best-seller in its own right.

Timeless colours: black and white

Hallmark Bahia elegance in black and white, the two permanent colours.

The new colour: Poème The new colour: Poème

The new colour: Poème

The Bahia line is reworked each season in a brand new colour. This autumn, discover the Poème colour, featuring embroidery in soft pastel shades on a refined pearl grey background to flatter all skintones.

The parisian ateliers

A French lingerie classic A French lingerie classic

A French lingerie classic

The iconic Bahia was born in Paris in 1992. It comprises a soft blend of embroidered cotton jersey and delicate broderie anglaise, enhanced by subtle lacing between the cups and at the small of the back. Its seductive details combined with unrivalled comfort make it a new, instant classic in French lingerie.

The Aubade savoir-faire The Aubade savoir-faire

The Aubade savoir-faire

Designed and reworked every year in our Parisian workshops, the line features various styles to put together your own lingerie set: a half cup, three quarter cup, plunge or triangle bra to team with Brazilian or tanga briefs or Saint-Tropez shorts.

Discover all styles See the whole collection