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Bahia & Moi

Soft, supple and comfortable, Bahia features fabric with a distinctive, delicate undulating design that creates a slightly textured effect reminiscent of charming broderie anglaise. Like a nod to seduction, there is cheeky lacing on the front or back of the pieces. Introduced for the first time in 1993, Bahia is Aubade's most iconic collection.

The line is available in 3 styles:

Bralette: the easiest style to wear with its front fastening.
Half-cup bra: The legendary shape for a sensual, rounded bust whatever your cup size.
Push-up: Its removable padding means you can add a little extra oomph whenever you need it.

The iconic line

Bahia & Moi Discover

Finding the right cotton bra for an ultra comfortable feel is absolutely essential. The only line made from soft embroidered cotton, Bahia & Moi is ideal as a first bra as it feels so comfortable against the skin.

Discover

This season, the iconic line is making a come-back in a Tangerine colourway: delicate orange-coloured flowers on a white background. Made from 100% cotton, Bahia & Moi creates a soft, delicate feel on contact with the skin. Available across the entire line, its clean-cut knit fabric is invisible underneath your clothes and stays discreet all day long.

Discover

See the line in our permanent colourways: black and white. These two colourways are wardrobe essentials. To wear by day or night, whatever the occasion, Bahia & Moi is a lingerie must-have. This line is timeless and intergenerational with its simple, elegant styling.

Discover

The iconic line

Bahia & Moi Discover

Bahia has evolved over time, whilst still retaining its breathtaking styles. The material is now lighter for a second-skin feel, and the bows are flatter to avoid showing through your clothes. Sexy and delicate broderie anglaise remains faithful to the original Bahia design, showing off a hint of bare skin. Always at the heart of Aubade's legendary campaigns, the line continues to play a key role in the brand's story.

Continue to explore

Only him

For this new Spring-Summer 2022 collection, the Aubade man is more modern and assertive than ever: boxers made of recycled material, a wider range of colours and unique patterns will make him unforgettable this season.

Aubade goes green: 100% recycled lingerie

Aubade's desire to stay current and commited to the environmental cause has become a key priority for the brand. This is why Aubade has developed Softessence, its very first line of eco-friendly lingerie that's sexy as well as sustainable.

My ideal bra

This season, the range of bras has been redesigned to suit all busts and meet everyone's needs. Find the right bra for you!

Together Forever

A unique day to say "I do" and prove your love, a love so powerful that this little word barely seems to do it justice. Marriage celebrates the union between the body and soul. Aubade's bridal lingerie is designed especially for the bride on her big day.

Silk night

The Aubade sleepwear collection boasts opulent materials. Silk is one of the most seductive and possibly the most tempting. Caressing it with the fingers lets lingering, sweet music play.

Rosessence: softness and lace

Soft, luxurious and sensual, lace is a classic material throughout the seasons. With its Ispahan rose designs, the Rosessence line provides support, comfort and elegance.

Boîte à Désir

Each season, Aubade adds a box of cheeky lingerie to its collection, designed for naughty games. Available in one size only, the Boîtes à Désir makes the ideal gift.

Bahia success story

The iconic Aubade collection.

Maison française de lingerie et de maillots de bain haut-de-gamme

Aubade puts all its corsetry expertise in the creation of seductive lingerie for women and men. Each new collection presents a wide choice of bras: triangle, demi cup, push-up, comfort full cup, balconnet, underwired or wireless bras to be teamed with briefs, thongs, G-strings, hipsters or with loungewear such as nighties, kimonos and pyjamas. For sexy sets or luxury ensembles as well as chic and erotic styles: bodies, basques, suspender belts, stockings and waist cinchers. For summer, the beachwear range consists of one-piece swimsuits and two-piece bikinis. The range of boxers matching the women’s line is perfectly suitable for the Aubade man.

Silk, satin, lace, embroidery or transparency, Aubade offers lingerie for all occasions: red lingerie for Valentine’s Day, bridal lingerie. Also, explore our birthday or Christmas gift ideas like the Boîtes à Désir, cheeky one-size boxes.

Available from A to G cup, every bra offers support and exceptional comfort for all shapes, from a fuller bust to smaller cup sizes.